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39 Reading 2. The basic strategy of Xiaohongshu's operation mainly includes the following four basic key points and four-step operation skills: Four basic key points: Precise positioning: The account and content positioning should be clear and unambiguous to ensure that the target audience and needs are clear at a glance. Vertical positioning is key, avoid blindly following the herd and focus on a specific area or topic. Platform rules: In-depth understanding and strict compliance with the rules of the Xiaohongshu platform to ensure that the published content is compliant and legal.

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